Content Strategy Specialist (Ads & Brand Communication)

Join Kemayu And Co, a dynamic and innovative company at the forefront of brand storytelling and digital marketing. We are seeking a Content Strategy Specialist (Ads & Brand Communication) to craft compelling narratives that not only strengthen our brand but also drive engagement and growth. Located in the heart of Jakarta Pusat, you'll be part of a team that thrives on creativity and data-driven strategies.

As a Content Strategy Specialist, you'll work closely with our marketing and advertising teams to develop and execute content strategies that resonate with our target audience. You'll create and optimize content across various digital platforms, ensuring our brand's voice is consistent and impactful. This role offers a unique opportunity to shape the narrative of a growing company and make a tangible difference in our brand's success.

📋 Tanggung Jawab Pekerjaan

Key Responsibilities:

• Develop and implement content strategies that align with brand goals and marketing objectives.
• Create and optimize content for digital platforms, including social media, email campaigns, and website.
• Conduct market research and analyze consumer behavior to inform content strategies.
• Collaborate with the advertising team to create compelling ad campaigns that drive engagement and conversions.
• Monitor and report on content performance using tools like Google Analytics and social media insights.
• Stay updated with industry trends and best practices in digital marketing and content strategy.
• Manage content calendars and ensure timely delivery of content across various platforms.
• Provide strategic recommendations to enhance brand communication and customer engagement.

🎓 Kualifikasi & Syarat

Kualifikasi & Syarat:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum 3 years of experience in content strategy and digital marketing, with a focus on brand communication and advertising.
• Proven experience in developing and executing content strategies for digital platforms.
• Strong understanding of SEO and SEM principles, and experience with tools like Google Ads and SEMrush.
• Excellent written and verbal communication skills in both English and Indonesian.
• Proficiency in using content management systems like WordPress and social media platforms like Facebook, Instagram, and LinkedIn.
• Ability to analyze data and provide insights to drive strategic decisions.
• Creative thinker with a passion for storytelling and brand building.

🛠️ Keahlian

Lowongan Terkait